Author: Robert M. Grant
Publisher: Wiley-Blackwell
Keywords: analysis, strategy, contemporary
Number of Pages: 496
Published: 2007-06-15
List price: unknow
ISBN-10: 1405163097
ISBN-13: 9781405163095

The pre-eminent strategy text in the field on both sides of the Atlantic has been significantly updated and revised in its latest edition. Introducing students, especially MBA candidates, to the core concepts and principles of strategy, the text combines a rigorous approach to business strategy analysis with lively examples of current practice. Now includes thorough coverage of internet-based strategies, fresh examples of resource-based competitive advantage, additional case illustrations in every chapter, and new self-study questions Features a new two-colour design throughout with high-spec

Author: Robert M. Grant
Publisher: Wiley-Blackwell
Keywords: analysis, strategy, contemporary
Number of Pages: 548
Published: 2005-02-04
List price: $97.95
ISBN-10: 1405119985
ISBN-13: 9781405119986

The new edition of this popular casebook considers current business theory in the context of real business situations. Specially-written cases illuminate key concepts and techniques in strategic management. Focuses on well-known companies from North America, Europe and Asia. New case on Eni S.p.A. and the World oil and gas industry. Updated cases include Laura Ashley Holdings PLC, DaimlerChrysler, the U.S. airline industry, Harley Davidson Inc., Wal-mart, Eurodisney, and the Virgin Group. Designed to accompany the best-selling text, Contemporary Strategy Analysis, Fifth Edition (Blackwell, 200

Author: Robert M. Grant
Publisher: Wiley
Keywords: text, analysis, strategy, contemporary
Number of Pages: 516
Published: 2010-02-15
List price: unknow
ISBN-10: 0470747102
ISBN-13: 9780470747100

Considered by many to be the best textbook on Strategy, Contemporary Strategy Analysis 7th edition builds on the strengths of previous editions by introducing students to the core concepts and principles of strategy. Rob Grant eloquently combines theory with current real world examples and practice using a clearly written, logical and comprehensive approach. Updates for the 7th Edition: An improved focus on strategy implementation, including additional content. Case material substantially enhanced including new cases form a variety of industries.

Author: Robert M. Grant
Publisher: Wiley-Blackwell
Keywords: analysis, strategy, contemporary, accompany, cases
Number of Pages: 368
Published: 2007-08-24
List price: unknow
ISBN-10: 1405163100
ISBN-13: 9781405163101

This popular casebook which illustrates the key strategic management concepts and frameworks is now available in a new and updated edition.Now includes new case studies on Manchester United, Raisio and the Launch of Benecol Margarine, American Apparel and Outback Steakhouse as well as updated and more condensed versions of cases included in the previous edition Demonstrates current business theory using real business situations, focusing on well-known companies from North America, Europe and Asia Can be used to accompany the textbook Contemporary Strategy Analysis or as a stand-alone text Addi

Authors:Robert M. Grant, Kent E. Neupert,
Publisher: Wiley-Blackwell
Keywords: analysis, strategy, contemporary, cases
Number of Pages: 369
Published: 2003-07-25
List price: $44.95
ISBN-10: 1405111801
ISBN-13: 9781405111805

Used in conjuction with the best-selling text Contemporary Strategy Analysis, 4th edition, this collection of new cases represents a continuing commitment to examining current business theory in the context of real business situations. New, in-depth international cases, with a focus on today’s technological advances. Can be used alongside the best-selling textbook Contemporary Strategy Analysis, 4th edition or as a stand-alone text due to its broad view. Cases include Madonna, The U.S airline industry, Wal-Mart, On-line broking strategies, Laura Ashley, Daimler, the Virgin Group, Eastman Kod

Author: Robert M. Grant
Publisher: Wiley-Blackwell
Keywords: techniques, applications, concepts, analysis, strategy, contemporary
Number of Pages: 548
Published: 2005-02-04
List price: $69.95
ISBN-10: 1405119993
ISBN-13: 9781405119993

The new edition of this popular casebook considers current business theory in the context of real business situations. Specially-written cases illuminate key concepts and techniques in strategic management. Focuses on well-known companies from North America, Europe and Asia. New case on Eni S.p.A. and the World oil and gas industry. Updated cases include Laura Ashley Holdings PLC, DaimlerChrysler, the U.S. airline industry, Harley Davidson Inc., Wal-mart, Eurodisney, and the Virgin Group. Designed to accompany the best-selling text, Contemporary Strategy Analysis, Fifth Edition (Blackwell, 200

Author: Robert M. Grant
Publisher: Wiley-Blackwell
Keywords: applications, fourth, techniques, concepts, strategy, analysis, contemporary
Number of Pages: 551
Published: 2002-01-03
List price: $70.95
ISBN-10: 0631231366
ISBN-13: 9780631231363

The fourth edition of this best-selling strategy text has been updated to include more analysis of value creation in electronic commerce, and to reflect recent theoretical developments in the field.Provides the most comprehensive coverage of industry analysis and competitive advantage of any strategy text. Expanded coverage of strategy formulation in electronic commerce. Emphasises the link between analytical frameworks and their application to real-world business problems more strongly. Reflects the most recent conceptual and theoretical developments in strategy analysis. Takes a global persp