Author: Deborah J. Byrne
Publisher: Libraries Unlimited
Keywords: marc, records, using, understanding, manual
Number of Pages: 288
Published: 1998-01-15
List price: $52.00
ISBN-10: 1563081768
ISBN-13: 9781563081767

Created for librarians new to MARC and for those accustomed to using MARC data, this handbook explains all three types of MARC records, and it gives considerations and specifications for MARC database processing, MARC products, and online systems. Byrne addresses MARC format integration in a separate chapter new to this edition and thoroughly explains the new and changed MARC codes that resulted from MARC format integration. In another new chapter she covers the MARC Format for Community Information.

Authors:Simon Richmond, Marc Bennetts, Greg Bloom, Marc Di Du
Publisher: Lonely Planet
Keywords: guide, country, russia
Number of Pages: 788
Published: 2009-03-01
List price: $29.99
ISBN-10: 1741047226
ISBN-13: 9781741047226

Discover RussiaJoin the thunderous applause for the sublime ballet dancers in the Bolshoi TheatrePerfect your banya etiquette before joining in this steamy Russian ritualSurround yourself with majestic rugged scenery as you drive across the world’s deepest lakeFeel St Petersburg’s contemporary pulse by clubbing in converted stables and Soviet factoriesIn This Guide:Nine authors, more than seven months of research, countless shots of vodkaAll new Activities chapter and tips on how to cut through red tape to secure your visaContent updated daily - visit lonelyplanet.com for up-to-the

Authors:Monique Jeanblanc, Marc Yor, Marc Chesney,
Publisher: Springer
Keywords: springer, finance, markets, financial, methods, mathematical
Number of Pages: 732
Published: 2009-11-23
List price: $89.95
ISBN-10: 1852333766
ISBN-13: 9781852333768

Mathematical finance has grown into a huge area of research which requires a lot of care and a large number of sophisticated mathematical tools. The subject draws upon quite difficult results from the theory of stochastic processes, stochastic calculus and differential equations, among others, which can be daunting for the beginning researcher. This book simultaneously introduces the financial methodology and the relevant mathematical tools in a style that is mathematically rigorous and yet accessible to practitioners and mathematicians alike. It interlaces financial concepts such as arbitr

Authors:Simon Richmond, Marc Bennetts, Marc Di Duca, Michael
Publisher: Lonely Planet
Keywords: country, guide, multi, railway, siberian, trans
Number of Pages: 384
Published: 2009-04-01
List price: $20.99
ISBN-10: 174104135X
ISBN-13: 9781741041354

Lonely Planet knows the Trans-Siberian Railway. Our 3rd edition helps you build the perfect itinerary, perhaps taking in Moscow’s sumptuous art scene, racing on horseback across the vast Mongolian steppes, sipping green tea in the shade of Beijing’s Forbidden City, or sharing experiences with fellow passengers.Lonely Planet guides are written by experts who get to the heart of every destination they visit. This fully updated edition is packed with accurate, practical and honest advice, designed to give you the information you need to make the most of your trip.In This Guide:Essenti

Authors:Marc Gobe, Marc Gobé, Sergio Zyman,
Publisher: Allworth Press
Keywords: brands, people, connecting, paradigm, branding, new, emotional
Number of Pages: 352
Published: 2001-01-15
List price: $24.95
ISBN-10: 1581150784
ISBN-13: 9781581150780

Emotional Branding Bonds Brands With Today’s Savvy Consumers A visionary approach to building powerful brand loyalty, this groundbreaking book shows marketers of any product or service how to engage today’s increasingly cynical consumers on deeper emotional levels. Case histories from the author’s high-profile client list analyze demographic and behavioral shifts in populations and retail distribution channels, then show how all five senses can be used as powerful marketing tools to respond to those trends. Chapters detail how to develop strong brand personalities, customi

Authors:S. Marc Cohen, S. Marc Cohen, Patricia Curd, C. D. C.
Publisher: Hackett Pub Co
Keywords: thales, aristotle, philosophy, greek, ancient, readings
Number of Pages: 958
Published: 2005-08-01
List price: $44.00
ISBN-10: 0872207692
ISBN-13: 9780872207691

The rich selection of superbly translated and edited Pre-Socratic fragments and testimonies, dialogues of Plato, and selections from Aristotle that has made "Readings in Ancient Greek Philosophy", the pre-eminent anthology for the teaching of ancient Greek philosophy is now even richer: G M A Grube’s translation of Plato’s "Phaedo" and "Alexander Nehamas", and Paul Woodruff’s translation of Plato’s "Symposium" are now both included in their entirety. In addition, the third edition features new translations by C D C Reeve of Plato’s "Euthyphro", "Apology", and "Cri

Authors:Marc J. Lane, Marc Lane,
Publisher: Wiley
Keywords: strategies, financial, growth, dynamic, entrepreneurs, pro, advising, lasser
Number of Pages: 336
Published: 2001-06-29
List price: $54.95
ISBN-10: 0471389471
ISBN-13: 9780471389477

"The successful entrepreneur must confront and overcome legal, financial, and business obstacles. Marc J. Lane has done a wonderful job of addressing all of these in one very readable and sensible book."—Thomas Morsch, Director, Small Business Opportunity Center, Northwestern University School of Law Advising Entrepreneurs helps you address the special needs of your entrepreneurial clients. With the growing interest in starting small businesses, entrepreneurs are looking for expert advice and guidance to help them overcome the legal, tax, and financial challenges they face. This b